Wither + Rise

It’s an honor when we’re approached with an idea and then handed the keys to create something from day one without much restriction other than implicit trust.  The founder behind Wither + Rise came to us with the idea for a clean, all-natural daily supplement that took the mood and stress market head on. Without much understanding of the target consumer or vision for the business, brand, or product launch mechanisms, we took the idea and ran with it.  Starting with market + product research, consumer segmentation, brand + product naming, messaging, labeling, packaging, and an influencer-based market launch, we were behind it all.  Gritty, funny, and vibrant…this is our love language.

Client
Wither + Rise

The Results

Supplements for the rest of us

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Identity Design
Rising Phoenix
Packaging With Purpose

A Unique Personality for Each Product

With a product line that spanned manical moments of stress and varying moods throughout 5 critical parts of the day, we knew that each product needed to have it’s own personality that mapped with our fluctuating daily stresses.  So we dug deep into our hour-by-hour routines to formulate a bulls-on-parade set of brand personalities that would match the same vibe that the parent brand would convey. 

Morning Glory

Punch today in the face with our unique blend of energy-boosting, natural ingredients, formulated to improve mental performance and reduce fatigue, so you can take on your morning with the energy of a grizzly bear at a hot dog eating contest. Go ahead, slide across your hood like a movie star. You know you want to.

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Cope Diem

Not every presentation is going to be a banger. Shake it off. Get your mind right with our mood-boosting mix of natural ingredients, blended to give you the calm and focus of a superhero in a slow motion fight scene. What do you want me to do with that report!? I can think of a few options.

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Defy Death

Supercharge your defenses with our powerhouse blend of natural ingredients designed to fight fatigue and daily stressors. Hit send on that email and pop by the gym to make sure your membership is still active. Karl bought the farm. Karl bought a farm. Big difference. Time to start taking care of yourself.

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Shit Shift

Shitstorm? No thanks. You are the storm. Our unstoppable blend of natural ingredients will give you the strength and stamina to take on what just might be the hardest part of your day. What do you want for dinner? A fist full of rocks? Now that’s the attitude.

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Lights Out

Chase down your racing mind and give it a wedgie to show it who’s boss. Our dream team of natural sleep aids were formulated to help you get to sleep faster, stay asleep longer, and wake up rested. Queue the crickets.

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