Nobl 9 represents a higher standard of stability and reliability. Born from the premise of the Noble gases in the periodic table, these elements are also the most well balanced and non-volatile of all 118 known elements. Nine represents site or software uptime (as in 99.999% uptime). There is strength and conviction in the name. It is bold, balanced, and evenly weighed.
We took the strategy to name Nobl9 and applied it to the visual identity to create a strong mark with an interesting elemental touch.
Brand Identity, Brand Strategy, Logo, Visual Identity